10 Product Photography Ideas For Better Product Photography

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Appearing in front of your clients is a bit like going on a date. You try to be beautiful, attractive and look your best. That's why we present to you 10 Product Photography Ideas.

Large product photos are an "outfit" for an online store. And sometimes you may even be wondering what to wear. To help you out, here are a handful of product photography ideas to inspire you.

10 Product Photography Ideas For Better Product Photography


10 Product Photography Ideas For Better Product Photography


1. Bring your photos to life

We're used to looking at photos of clothes on hangers, white backgrounds, or mannequins in standard poses. Try to grab the client's attention with something unusual: choose unusual angles and locations for the shoot, and have the models show the clothes in motion to make them more lively.

Tip: Subdued natural light in the late afternoon or evening is the easiest light to use for outdoor photography. If you were shooting earlier it might be too bright. You can also use reflectors so that your photos don't look too dark.

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girl wearing white dress touching her face | 10 Product Photography Ideas


2. Play with the backgrounds

Private photo backgrounds will not cost you a lot of money and can help you a lot if you take product photos. Sometimes you don't even need it; For example, you can take photos of products on marble counters, hardwood floors, or even clean table tops. For additional lighting, you can use ordinary lamps, but only if they provide bright light, place them on top of the product.

A solid white background doesn't always mean 'boring' - you can use it to create eye-catching products. If product color is not the primary function, look at black and white photography - bold shadows and shapes make for a great shot. Or add something that can flatter the product, for example, the golden shine goes well with the chain, but doesn't distract from it. Also consider photo boxes for jewelry photography.

skincare product on top of a rock with ocean background | 10 Product Photography Ideas


3. Display the products used

If you have something that people can sell, wear, use, or play with, it might be a good idea to showcase the product in action. In this case, it's okay to be relaxed. This way you avoid making the images artificial. These photos speak for themselves: these slippers are comfortable, this mug is perfect for tea, and this nail polish holder is very practical (pay attention to the choice of colors here!)

man using coffee machine white background | 10 Product Photography ideas

Book Recommendation: The New Lighting for Product Photography: The Digital Photographer's Step-by-Step Guide to Sculpting with Light

4. Don't hesitate, stay light

To accentuate the image of a product, you can try using different backgrounds: colored, printed, handmade or digital. Or if you prefer simple backgrounds, that doesn't mean you can't create a creative image: create a "puzzle" with your products. Not only does it look good, but it also engages customers in other things that you are selling.

blank skincare product on top of wood and green tropical leaves | 10 Product Photography Ideas

You can get a Professional Greenscreen here from Amazon:
Emart 6 x 9 ft Photography Backdrop Background

5. Routine doesn't mean it's boring

See, you don't have to take pretty photos to sell something great: if regular kitchen utensils like cookie cutters look great, anything can! In the case of knives, the shape is the most important part, so the photograph highlights it with a black and white filter, texture and shadow.

red painted nails hand holding skincare product | 10 Product Photography Ideas


6. Use prints

Use color to highlight your photo. It can just be a frame or a printed background, and you can also allow it to overlay the product: as long as it is positioned correctly, it will grab your customers' attention more.

7. Keep it simple but not trivial

If you sell sportswear, it may be a good idea to display it on the go, or at least on the go. As you may have noticed, it's not boring: while looking at this polo shirt, I switched to the “Yin Yang” formula.

green old chair white background | 10 Product Photography Ideas


8. Show what is made of it

When vendors sell groceries they always say what's in it, so why isn't it included in the photo? Create a combination of the product and its ingredients. It provides a nice image and saves customers time - they no longer need to read the information. And don't forget that plates and tablecloths can also help with photoshoots.

liquid soap sitting in a bowl full of pink flowers | 10 Product Photography Ideas

Learn More: 9 Professional Product Photography Tips: How To Avoid Common Mistakes (On Budget)

9. Be creative with accessories

If you want to use fruit or flowers in your photos, don't limit yourself to the standard “product in front, flowers in background” programs. Make it a bold part of the photo and consider its unusual position. Tubes or bottles containing cosmetics do not necessarily have to be strictly aligned with the picture. Make room for the experience here too, as Eminence did.

eau de toilette on tropical plants white background | 10 Product Photography Ideas


10. Don't stick to traditionalism

It's always nice to have great live photos with a certain vibe, so don't be afraid to stray from traditional combos. If you want to make baby clothes look more urban than “childish”, do it. Or if you think your subtle ceramic kit might look adorable in the hand of a very masculine man, go for it.

skincare products on old pink sink | 10 Product Photography Ideas

Some points to remember:

  1. A good image consists of good lighting and a beautiful background. The camera does not need to be professional equipment: it can even take great photos of products with the camera of your smartphone (if it was not released 10 years ago) .
  2. When editing photos, pay attention to brightness, contrast and sharpness. You often do not need filters to perform these functions.
  3. When purchasing photographic equipment, the most useful items will be the reflector, photo gallery space, or photo boxes.

Feel free to experiment and find new “looks” for your product images, because customers love to see a story behind a product.

If you're into photography and want to learn from the best. We present to you this complete guide with more than 230,000 successful students with a 30 Day Money Back Guarantee: Photography Masterclass: A Complete Guide to Photography

Or if you prefer reading, you can check out the BEST SELLING Photography Book: Digital Photography Complete Course: Learn Everything You Need to Know in 20 Weeks

If you need more product photography ideas you can check out this article: https://www.jotform.com/photography/10-beginner-tips-for-unique-product-photography/

Or you can simply watch this video:



Those were our "10 Product Photography Ideas For Better Product Photography" for you. We hope you enjoyed! Don't forget to leave us your question down below in the comments. We would love to hear from you.

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